Once you’ve completed seller registration, you’ll have access to your Seller Central account. You can think of Seller Central as your hub for selling in the Amazon store. You can use it to list and price products, manage your inventory, and fulfill customer orders. You can also use tools in Seller Central to create promotions and coupons, track payments and expenses, and much more. Consider adding other users to your account if you’d like help with certain tasks.

Before you start selling, you’ll want to configure your Seller Central account for your business. Make sure you review, confirm, or adjust the following, as needed:

• Public seller profile
• Payment and business information
• Shipping and returns settings
• Tax information and settings
• Notification preferences
• Login settings
• User permissions

Want more information?

Watch this video in Seller University to find out how to configure settings for your Seller Central account, and how to complete or update your account information. Get familiar with your seller profile and operations details, understand notification preferences and user permissions, and discover settings for seller-fulfilled shipping, returns, taxes, and Fulfillment by Amazon (FBA).

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