Hello @Seller_IpynJij1h7cjo- and thank you for looking to the seller forums for some insight on your recent advertising campaigns.

I can help provide these best practices for keyword targeting, and this content focused on optimizing your campaign budget, in case either prove useful as you navigate this situation. If you still have any questions that are not answered in the above content, I would recommend creating a case with our advertising support team for more personalized guidance!

Thanks,

Danny