200+ third party sellers in brand registry?
Hello Amazon brand owners and/or specialists,
Question:
It is a consideration to add 200+ sellers as third party sellers in brand registry to avoid trademark infringements caused by Amazon robots.. is that even possible? What would be the consequences?
Case:
Imagine having a software company, which SOFTWARE is a big part of the products that multiple sellers are selling on Amazon world wide. More than 200+ brands.
All these products with the software has - as part of business agreement (none written) - the right to make use of the software companys trademark logo and name as part of their product and referring to Amazon sales: all content including the trademark is approved of.
It is required for the sellers to have their own brand (brand registered or not). The software brand is only a part of the product, as Microsoft to a PC. The software company does not sell directly on Amazon, they only develop the software.
Some sellers are now experiencing claims of trademark violations: caused by Amazon robots, not manual infringements. Sellers receive a notification with a 2-8 hour notice, to submit an appeal.
It is time consuming to create 200+ authorization letters, and some times 2 hours is not sufficient working in different time zones.
What would you do?
Thank you for your support in this very special case
200+ third party sellers in brand registry?
Hello Amazon brand owners and/or specialists,
Question:
It is a consideration to add 200+ sellers as third party sellers in brand registry to avoid trademark infringements caused by Amazon robots.. is that even possible? What would be the consequences?
Case:
Imagine having a software company, which SOFTWARE is a big part of the products that multiple sellers are selling on Amazon world wide. More than 200+ brands.
All these products with the software has - as part of business agreement (none written) - the right to make use of the software companys trademark logo and name as part of their product and referring to Amazon sales: all content including the trademark is approved of.
It is required for the sellers to have their own brand (brand registered or not). The software brand is only a part of the product, as Microsoft to a PC. The software company does not sell directly on Amazon, they only develop the software.
Some sellers are now experiencing claims of trademark violations: caused by Amazon robots, not manual infringements. Sellers receive a notification with a 2-8 hour notice, to submit an appeal.
It is time consuming to create 200+ authorization letters, and some times 2 hours is not sufficient working in different time zones.
What would you do?
Thank you for your support in this very special case
0 yanıt
Seller_CW0P5hgbsiqWX
Sounds like you are trying to create some sort of market flooding with a product.
1. Each of the 200 sellers will need their own individual account not related to each other, and each having their own unique username, banking, etc.
2. Each of the 200 sellers will have to have a separate Official Licensing Agreement with the USA manufacturer.
3. Each of the 200 sellers will have to have GS1 UPC's for the licensed product separating it from it the others.
4. Each of the 200 sellers may have to have the product approved to sell on the Amazon site.
5. Letters of Authorizations, the trick request by Amazon.
If you have a licensing agreement, you will not need a Letter of Authorization because the license says it all. You can only sell the amount of product stated in the license. You can name the product whatever you want.
